GambleAware parents campaign
Practical tips for parents on how they can reduce their child’s risk of gambling harm.
Campaign overview
It gives parents and carers practical tips to reduce their child’s risk of harm now and in future.
Why we need a campaign
Young people are more exposed to gambling than ever before - through advertising, sport, social media and video games. It’s important that parents understand the influence they have on their children’s gambling now and in future.
Parents can take simple steps to reduce their child’s risk of gambling harm by:
• monitoring and setting rules around online screen time
• not gambling in front of their kids
• talking to their children about the impacts of gambling.
While parents and carers are the biggest influence on their children’s gambling attitudes and behaviours, other factors such as gambling advertising and exposure to gambling in video games also influence young people’s ideas and intentions about gambling.
Campaign creative
You can support the campaign by sharing these assets on your social media or website.
30 second videos
Digital banners
